Search Engine Optimization (SEO) is a big deal. It's something that a lot of people know nothing about. I've been on my journey of learning about it for over a year, and continue to learn more at least weekly. There is a lot of information to obtain about this one topic, and it can get overwhelming. In fact, in this portion of my interview with Adam Spanier of My Starving Lion, he brought up something that sparked my interest. It was something that I would set aside to learn about another day. I had no idea about meta tags, and I'm currently in the process of learning about them just now. At the time, it wasn't something that was beneficial to me. But I knew it was a very valuable tool. Now that I have a website that I put time and work into, it's important for me to do everything that I can to make sure that it is easy to find. Never underestimate the fact that people are lazy. If you don't make all of your content easily accessible, it will never been seen. Whatever you have to offer the world will never be utilized. That is why this is such an important topic for anyone hoping to promote anything they create on the internet. This is one of the biggest steps in self-promotion that exists, and it happens to be several mini-steps in one. My advice is to learn one thing about Search Engine Optimization at a time. Make sure it is applicable to most if not all of the forms of media you need to promote, so that you can use it repetitively. Once you have mastered that one thing, move on to the next and continue to learn! Continue to learn, not only about SEO, but about everything that you can do to make your finished product better and more easily accessible. That is how you will find success!
